Scientific INformAtion for Policy Support in Europe
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DOCUMENT GENERAL INFORMATION

TITLE Consumer understanding of nutrition and health claims: sources of evidence   Consumer Science article.pdf (106.5 KB)
Document ID LIB598
Document type Scientific peer reviewed article
Issue date 16/07/2007
Original language of the document English
Full text available in EN (106.5 KB)
Document produced by ILSI Europe a.i.s.b.l. organisation visiting card
Document requested by ILSI Europe a.i.s.b.l. organisation visiting card
Document uploaded by Fabienne Malherbe
ILSI Europe a.i.s.b.l.
(16/10/2008)
Scientific domains
Policy domains
  • Communication
  • Consumer protection
  • Food safety

DOCUMENT TEXT

Short description  The new European legislation on NH claims made on foods entered into force on 19 January 2007. The law sets out conditions for their use, establishes a system for their scientific evaluation, and will create European lists of authorised claims. An important aspect of this proposed legislation is that it states, in article 5.2, ‘the use of nutrition and health claims shall only be permitted if the average consumer can be expected to understand the beneficial effects expressed in the claim’. The present review examines consumer understanding of NH claims from a consumer science perspective. It focuses on the type of data and information that could be needed to provide evidence that the average consumer adequately understands a particular NH claim.
(Nutrition and health claims),(Consumer understanding),(Claim methodology),(Legislation)
Abstract (focusing on the key recommendations)  Provided that they are scientifically substantiated, nutrition and health (NH) claims linked to food products can help consumers make well-informed food choices. The new European legislation on NH claims made on foods entered into force on 19 January 2007. The law sets out conditions for their use, establishes a system for their scientific evaluation, and will create European lists of authorised c ...

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