The European territorial cooperation has been proven the "natural environment" of successful cultural investments, so far. Cooperation on Culture is not only the way to smooth the synergies and linkages across borders and among countries, or the way to industrial transition and smart specialisation, it is also the tool for successfully promoting Europe as a destination to the world markets.
More specifically, the session will be split into a political part, which will demonstrate the economic and social significance of Culture for Europe, it will present the "New European Agenda for Culture" proposed by the European Commission in May 2018, and the role of the macro-regional strategies for supporting viable cultural investments in Europe. Moreover, it will highlight how industrial transformation processes affect creative industries and cultural heritage businesses, as well as the role of clusters in fostering the transformative process and the interregional cooperation among clusters in this sector.
This will be complemented by a technical part where EU actors on cultural heritage and creative industries will bring their experience from successful cross-border, interregional and macro-regional cooperation, (eg.the "Kaapeli" - creative international hub; "CCAlps" project financed by the Interreg Alpine space programme; "Industrial Heritage“ project financed by the Interreg Cross Border Cooperation Estonia-Latvia programme).
During the session, the publication "Connecting Cultures, Connected Citizens - Inspiring examples of Interreg cultural heritage projects in the framework of the 2018 European Year of Cultural Heritage", will be officially presented.
Presentations will be followed by a Q&A session.
The workshop will be completed by a networking session from 11:00 to 12:00, organised by Interact programme, where the participants will have the opportunity to network and to meet with the administrators of the participating Commission services.