SMART cycling to meet the Green Deal target
The discussion aimed to show how the use of Intelligent Transport Systems (ITS) could improve the attractiveness, safety, comfort and convenience of cycling.
Syb Tjepkema (City of Zwolle) provided an insight to the various bike policies since the 1970s in Zwolle. These policies contributed to build a large bike network which enabled a modality shift. On top of the several cycling-related innovations, the on-going BITS project is showing the importance of data to increase bike use.
Irene McAleese (See.Sense) gave a company-side perspective, arguing that innovative technologies gathering data allowed cities to better manage their bike networks. She noticed that the green tech sector started to take these innovations in cycling very seriously.
Victoire Champenois (DG MOVE) outlined the legal framework and the financial opportunities for the cycling sector. Out of the Recovery and Resiliency Facility of 672,5 billion euros, 37% of the funding should go to climate action and 20% to digital.
Take away message
During Covid-19 pandemic, we saw quick changes in streets and cities around Europe. Many decision-makers are realising that cycling can be the fast track solution for a sustainable recovery. Thanks to smart technologies, cycling is contributing to make our cities greener and reach the EU Green Deal goals. It is now up to the EU Member States to draw up their plans and decide upon the investments. The resources and the benefits are clear: we now need the political will.
Syb Tjepkema (City of Zwolle): “The BITS project aims at being the frontrunner for a long-term EU roadmap on cycling and ITS. By implementing pilots in the North Sea Region, we are pursuing the objective of making cycling safer and more attractive for citizens”.
Irene McAleese (See.Sense): “It’s wonderful to see this momentum on cycling also from a business point of view. The smart cycling agenda gives the opportunity for innovative start-ups and SMEs to create digital products that contribute to more and safer cycling”.
Victoire Champenois (DG MOVE): “The BITS project is perfectly in line with the EU Commission’s objective of modal shift towards a more sustainable transport through the use of digital tools. This has become more and ore relevant especially in the context of a green recovery”.