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Dominó: Keramik der Zukunft

Unternehmen der dritten Generation erweckt das traditionelle Handwerk zu neuem Leben

Über das Projekt

Dominó ist ein Familienunternehmen in der portugiesischen Region Coimbra, das in der dritten Generation Keramik herstellt. Das 1988 gegründete Unternehmen fertigt Boden- und Wandfliesen für das Baugewerbe und zu Dekorationszwecken. Seit 2009 hatte Dominó stark unter der Wirtschaftskrise zu leiden. Dennoch konnte es ohne Lohnkürzungen und betriebsbedingte Kündigungen bestehen, indem es auf den Export und qualifizierte Arbeitskräfte setzte.

Carlos Moedas highlights Dominó as a European success story

Commissioner visits tile company which rode out the crisis
Head of Condeixa-a-Nova city council Nuno Moita da Costa, European Commissioner for Research, Science and Innovation Carlos Moedas and Dominó chairman João José Xavier

European Commissioner for Research, Science and Innovation Carlos Moedas has visited tile company Dominó, in Condeixa-a-Nova, Portugal. The EU sees the firm as an outstanding example of the use of European investment in the country.

After a tour of the factory, Moedas said, “The crisis has shown that Brussels needs to take centre stage again, so that people understand what Europe does and doesn’t do.” He added that Portugal “puts European funds to good use”.

The event was also attended by Dominó chairman João José Xavier and head of Condeixa-a-Nova city council Nuno Moita da Costa.

Funding opportunities for Portuguese firms

Dominó becomes a European success story

Ceramics firm Dominó, from Condeixa-a-Nova, Portugal, has used EU funding well. European support has enabled it to develop new strategies, restructure its product range and get ahead of the curve on international markets.

Economically weaker Member States have benefited most from EU investment. In Portugal, nine agreements with financial intermediaries under the Investment Plan for Europe had been approved by July 2017. These provide a total of €795 million for 1,500 small and medium-sized enterprises and start-ups.

“By investing in higher-risk areas, the EU is showing other public and private investors opportunities to gain access to sectors that are less sought-after because of their innovative nature, or that have longer return-on-investment cycles”, says Catarina Dantas Machado, economic and financial affairs advisor at the European Commission representation in Portugal.

In the photo below: #investEU event in Condeixa-a-Nova, the hometown of Dominó.

Young boss keeps his nerve to revitalise ceramics firm

Dominó overcomes adversity caused by Portugal’s economic crisis
João José Xavier, Chairman of the Board at Dominó, Indústrias Cerâmicas

Portuguese firm Dominó has been in ceramics for three generations. CEO João José Xavier took over the running of the family business from his father before he was even 30. One of his first challenges was to overcome adverse conditions caused by Portugal’s economic and financial crisis, but this never dented his belief that things would pick up. Dominó received EU financial support to revitalise the business and help it find new export markets. The firm made it through the crisis without any lay-offs or pay cuts (the only cuts involved administration). “We received EU funding to make us more competitive. That enabled us to operate in a market as demanding as that of Europe, where the very best in the world of ceramics operate in great numbers. I think the crisis was an opportunity for restructuring and innovation,” says João José Xavier.

Keramikfliesen vereinen Technologie und Tradition unter einem Dach

Dominó ist ein kleines Unternehmen, das Portugals jüngste wirtschaftliche Schwierigkeiten überwunden hat und durch Investitionen in Export und Technologie wachsen konnte. Bei der Fertigung seiner Keramik-Wand- und Bodenfliesen vereint es Tradition und Forschung unter einem Dach und setzt dabei auf spezialisierte Arbeitskräfte.

Mit seinen rund 200 Mitarbeitern ist Dominó ein bedeutender lokaler Arbeitgeber. 65 % der Erzeugnisse werden an 60 Länder in aller Welt verkauft. Damit leistet das Unternehmen auch einen Beitrag zur Steigerung der portugiesischen Exporte.

Großen Wert legt das Unternehmen auf das Design seiner Erzeugnisse. Es hat Architekten und Planer in der ganzen Welt von seinen hochwertigen und ästhetisch einzigartigen Fliesen überzeugt.

Zahlen und Fakten

Dominó:

  • Beschäftigt rund 200 Mitarbeiter
  • Führt 65 % seiner Erzeugnisse aus
  • Verkauft an 60 Länder auf fünf Kontinenten
  • Stellt täglich 14 000 m² Keramikfliesen her
Koordinator:
João José Xavier (CEO)
Partner:
N/A
Ort:
Portugal, Condeixa, Coimbra
Zeitraum:
2015 - 2016
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