Tina Cajnkar

My tasks mainly include brand identity development, management and support. Creating creative, user friendly and inclusive branding packages for international projects. Supporting outlook of such projects from first briefing; standard assets definition such as logo, colours and typography; developing branding templates; and support with visualisation project websites. It includes providing help throughout the entire length of projects offering design knowledge to find new ideas of promotion and upscaling visual presentation when needed.

Main projects I am part of and my role in them:

European Digital Education Hub (Brand Identity Support)

My job includes monthly organization of visual outputs and social media content. Formatting of articles, reports, and other outputs prepared by the community. One of the most important ones also published on Publication Office of European Union. Furthermore, my tasks included identifying and preparing new opportunities for bigger outreach and promotion of the content and community combined with creating specific promotion material such as animations, postcards, stickers, tote bags, etc.

Project website

AI Report

Quality-Link (Brand Identity Development and Web Designer)

For this project, my task was creating brand identity based on project brief. Preparation of design assets, logos, icons, typography and colours. As well as structuring wireframes for the website, defining project website, visualisation of wished pages and putting them online.

Project website

E-Inclusion (Handbook Design)

Handbook formatting and design of additional graphic elements needed. The handbook describes challenges and opportunities in digital learning environment and offers concrete tools on how to facilitate inclusive digital learning environments. Final output besides the handbook also included a poster that summarized the content of the handbook.

E-Inclusion Handbook

InclusiVET (Interactive Guidelines)

Designing and website creation for InclusiVET interactive guidelines. Following the line of predetermined vibrant brand identity and combine it with an a non traditional approach to website building. The wish was to present the content in a poster like visualisation without being too close to standard PDF design.

InclusiVET Guidelines

I started my path with this company as a main web developer for their new website www.eventnika.si which I build from scratch, and I am still maintaining. I was then hired also for the part time position of graphic designer with the main task being designing graphic identities for events and to update identity of the company itself. I am also the main social media creator for this company. (30h/per month)

I am the main person for creating, designing and leading Facebook profile nasodiscu.si as part of the process of informing the wider audience about procedures in Slovenian court. My work includes content preparation with the team of experts from the field, designing posts and maybe content scheduling. I have also prepared two story boards for animations as part of raising awareness about the work in courts. (10h/per month)

I was the main person for creating, designing and managing all social media platforms of the company (Facebook, Instagram, Linkedin). My job was preparing different posting and promotion strategies for different projects inside the company, preparing posting schedules as well as the content for posts, graphic identities for each project and at the end preparing analyses and reports about social media results.

Building an identity and promotion of for annual conference about public relations organized by student association of the Faculty of Social Sciences. My main task was designing posts for different social media platforms, website and magazines. I also designed a poster that I further transformed into an animation to be displayed on the city buses in Ljubljana.

Remote internship for law firm situated in London. My job was preparing social media graphics based on previously obtained information regarding certain projects and events. I was in close communication with other content creators and event organizers.

Group work on a development and design of a small research garden for kids as part of promotion strategy of a store that mainly focuses on garden supplies. Work included product design, design of promotion material and a 3D animation of the prototype.