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Balance the World! Tactics to help you launch a gender revolution.

There’s a long way to go for us to live in a gender equal world. Women perform 66% of the work, but only earn around 10% of total income – while owning less than 1% of property.

After 10 years of organising TEDx events on gender, Aurélie Salvaire compiled concrete solutions from around the world into Balance the World! – a free guidebook of tactics for launching a gender revolution.


“The idea was to make something very easy about gender, because we thought it was very theoretical for a lot of people,” she said. “The problem was so huge that we didn’t know what to do.”

From initiatives such as Global Girl Media – which invites girls to become citizen journalists – to the US-based App, Callisto, which helps young women prevent sexual assault on US college campuses, the book pairs the theoretical with the practical.

“For me, the idea behind sharing these solutions is that we would like to see them spread as much as possible, while of course being aware of the cultural sensitivities,” Salvaire said.

What's worked for you?

Do you have any tactics which have helped bring about gender-positive change in your own life? We'd love to hear about them in the comments!

Since the book’s publication, Salvaire has collaborated with the EU Delegation in Pakistan to promote gender equality for the country’s large youth population – 60% of the population is under 30. “The book is really for this generation, a generation that wants to make a change, that doesn’t like the world as they see it,” she said.

“I want people to know that you can very easily be a gender activist wherever you are. You don’t have to start an NGO – you start by changing the words you use, and that’s already something. I believe that if we all contribute, we can really move things forward.”

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last update
4 November 2019

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