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IP/09/952 Brussels, 18 June 2009 When your yogurt pots start talking to you: Europe prepares for the internet revolution The internet is evolving rapidly: while 25 years ago it was connecting only about a thousand users, today it links around 1.5 billion people across the world. An average European has now at least one object that is connected to the internet, be it a computer or mobile phone. But the number of connected devices that are hardly visible, more complex and more mobile around us will multiply a hundred or even a thousand times over the next 5 to 15 years. The European Commission today announced actions to make sure that Europe can play a leading role in shaping these new networks of interconnected objects from books to cars, from electrical appliances to food – in short the emerging 'internet of things'. The EU's Action Plan presented today will help Europeans benefit from this evolution and at the same time address the challenges it raises such as privacy, security and the protection of personal data. "Every day we see new examples of applications that connect objects to the internet and each other: from cars connected to traffic lights that fight congestion, to home appliances connected to smart power grids and energy metering that allows people to be aware of their electricity consumption or connected pedestrian footpaths that guide the visually impaired," said Viviane Reding, EU Commissioner for Information Society and Media. "The promise of this new development of the internet is as limitless as the number of objects in our daily life it involves. However, we need to make sure that Europeans, as citizens, as entrepreneurs and as consumers, lead the technology, rather than the technology leading us." Today’s internet links about 1.5 billion users worldwide through computers and mobile devices (about 300 million in the EU). One major development in the coming years will be to progressively connect not only computers but also machines and a variety of physical objects, thus creating the ‘internet of things’. These can be simple everyday items like yogurt pots that record the temperature along their supply chain, or two prescription drugs that warn patients of a possible incompatibility. Or they can be more sophisticated, such as health monitoring or recycling systems that can help address today's societal challenges like the ageing society and climate change. With everyone surrounded daily by several thousand objects, this interconnection of physical objects will amplify the profound effects that modern communications are having on our society. Among the 14 actions outlined by the Commission today to promote the evolution of this 'internet of things' in the EU (see Annex), are standardisation of the technologies involved across Europe and better funding of research, but also measures to protect people's privacy, data and security as the new technology takes shape around them. Already last month the Commission outlined the importance of putting the protection of people's personal data first as new technologies like smart tags (Radio Frequency Identification Devices – RFID) emerge and presented recommendations as to how this can be best achieved ( IP/09/740 , IP/09/571 ). The Commission is also working to make sure there are enough internet addresses (which are needed to connect every object to the internet just as they are for websites) for this new wave of connected objects to emerge. This requires the roll out of the latest source of internet addresses (IPv6), setting the conditions for its widespread take-up that will allow objects like household items to have their own internet protocol addresses to connect to other devices ( IP/08/803 ). Background: In 2006, the European Commission launched a public consultation ( IP/06/289 ) on the development and use of smart chips (RFID technologies). Based on this it adopted a Communication in March 2007 ( IP/07/332 ) underlining that RFID was only the tip of the iceberg of a broader ongoing evolution evoked under the name of the 'internet of things'. Today's Action Plan expands on this statement and proposes fourteen-steps to exploit the full potential of this new evolution. The Commission, together with all parties concerned, will now implement this plan and report on the relevant activities in a further Communication in three years time. Today the European Commission also adopted a strategic Communication on the future of internet governance: see IP/09/951 The Action Plan on the 'internet of things' can be found at: http://ec.europa.eu/information_society/policy/rfid/index_en.htm Annex Internet of Things: A 14-point Action Plan
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