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Consumers

Consumers

The European Union of 27 countries has almost half a billion potential consumers. The Member States have progressively developed measures aimed at safeguarding the specific interests of these consumers who play a vital economic and political role in society. Starting in the mid-1970s, the EU has endeavoured to harmonise these national measures in order to guarantee European citizens the same high level of protection throughout the single market. The European policy in favour of consumers aims to safeguard the health, safety and interests of consumers, as set out in Articles 153 and 95 of the Treaty establishing the European Community, by promoting openness, fairness and transparency in the internal market.

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